Lead Director, Aetna Campaigns

Lead Director of Aetna Campaigns and Communications

We're building a world of health around every consumer, transforming healthcare.

We reach millions through local presence, digital channels, and 300,000 colleagues. Our goal: connected, convenient, compassionate care.

This is a visible role, shaping an Aetna narrative and building communications campaigns. You will partner with the Head of Communications, Aetna.

You must be an outside-in thinker, strategic partner, campaign leader, and doer. Partnership accountability to multiple leaders, responsibility to advance work in a matrixed environment.

Remit includes competitive tracking, external trend spotting, transformation storytelling, modern content development, campaign management, and reporting.

Candidate must be based in the Northeast area.

• Working to achieve operational, functional, and business targets.
• Leading cross-Aetna initiatives and managing integrated teams.
• Simplifying complex content into compelling communications.
• Creating strategies that engage internal and external stakeholders.
• Leading, managing, and mentoring junior colleagues.